We’ve fallen out of the habit of evenings out in the West End of London, finding the crowds just a bit too much. But when we do head into town, we do like the buzz and intimacy of Soho, with its small bars and restaurants and scarily fashionable shops. Sadly, like lots of London, Soho is suffering from gentrification, pushing up rents and pushing out long standing businesses.
Save Soho is a campaign set up by Tim Arnold and Stephen Fry, started after the closure of Madame Jojo’s, established with the aim to protect and nurture performing arts venues in Soho, and they’re now in partnership with Tanqueray Gin for a campaign aimed at spreading the message. There are going to be a series of events next year, but in the shorter term the campaign can be supported by going along to one of Tim Arnold’s regular The Reservation club nights to enjoy live music and a complimentary Tanqueray and Tonic. And to warm you up and get you in the mood for a night out, Tanqueray have released this video.
But should it be just too cold and crowded out, there is the other option of mixing some cocktails at home; how about these three suggestions: the Berwick Street Bronx, Old Compton Capiskarma and the Soho Shocker, all created by Tanqueray’s mixologist Tim Homewood. They sound good, but I have to own up that most of the time rather than dig out the cocktail shaker, we go for the simple option of a gin and tonic. One of our favourite tricks is to freeze the lemon and lime slices; this, along with keeping both the gin as well as the tonic in the fridge makes for a winning G&T.
- 50 mls Tanqueray London Dry Gin
- 15 mls Lemon Juice
- 50 mls Beetroot Juice
- Pinch of Celery Salt
- Tonic water
- Lemon wedge
- Mint sprig
Method – shake first four ingredients with cubed ice and strain over cubed ice in a hiball glass, top with tonic water and garnish.
Sponsored post. All opinions our own.