Ever since the arrival of the power blender, a breakfast smoothie is a frequent sight here. We’re slowly learning the secrets: not too many ingredients, but what is used is better frozen. A little bit of coconut oil helps greatly, and when it comes to technique, blend leafy greens and liquid first before adding fruit.
Although a smoothie only takes a few moments, there are days when we have to be out the door first thing. While the thought of enduring the process of getting up, dressed and away without coffee is an anathema, sometimes we can’t face the palava (or the noise) of firing up the Vitamix. It’s on those days that it’s not unknown for us to pick up an innocent Smoothie from the shop before hopping on the tube. We like the freshness and range of flavours available, particularly the vegetable juice offerings; and as an added incentive the company’s charity work is inventive and commendable.
We did like their little knitted hats for their big knit campaign (although we have to admit that the one of us who does knit has not made one for a few years), but there is now a new campaign: the Chain of Good. What is the Chain of Good? Well, we could go into all sorts of long-winded explanations about paying it forward, and how a butterfly in the Amazonian rain forest causes hurricanes, but the simplest way is to just watch the video. 10% of the money spent on an innocent Smoothie goes to charity, so if you don’t buy the smoothie, well, the world might not come to an end, but bad things will happen. Personally, if it’s the sort of day where the noise of a blender would be just too much to bear, then I’m all for avoiding bad things happening.
Disclosure: This post has been sponsored by innocent but all thoughts are my own